If your business needs greater visibility and you want to know how a journalist does PR then you’ve come to the right place.
Scott Media has a straight talking, no nonsense approach to PR. Founder Fiona Scott is a journalist through and through and her team will work with you to leverage and maximise your visibility.
You may be considering media relations because you are:
Worried your company, organisation or your own expertise is not visible? Or is not visible enough.
Feeling guilty that you want to unleash your inner celebrity yet you want to do it in a sensible, authentic and mindful manner.
You already have some celebrity status or a celebrity opportunity and you are concerned you won’t make the most of it.
Something has happened to you which you think will make a fantastic story and you don’t know how to handle it or what steps to take.
You are working with another PR company and you are unhappy with what they’ve done and want to explore other options.
You know you need to market yourself and have no clue where to start.
You often frustrated people don’t understand what you or your company does – you’re always having to explain over and over again what service, expertise, support or product you offer.
Concerned about the fact you, your company or organisation are successful yet you are still relatively unknown in your geographical area or beyond.
Unhappy your expertise is not being recognised or valued at a local, regional or national level.
Troubled by the fact you’re ready to move your business to another level through marketing but you’re unsure how to do it.
Conscious that your PR or marketing team know nothing about good PR, are unsuccessful at getting media coverage and are burying themselves in other marketing tasks to avoid engaging with the media.
The best way to think about working with Fiona – or any of her associates – is that they are the experts – experienced journalists, animators, videographers, bloggers or social media managers for you, your team and your business.
You can outsource this critical step for growth to experts so you can work on your business.
Remember, PR is not right for everyone. You may not be right for public relations – it may not suit your personality or the personality of your business right now or at all.
You need to be clear on your business goals to make a clear judgment on whether or not it’s the next right thing for you.
There are lots of ways Scott Media can work with you from a DIY approach with a monthly webinar, an online course, a PR Power Hour to a fully retained service – you choose depending on your need and budget.