What marketing means?

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Marketing! I am a marketer, I do your marketing, I can get you leads through marketing. And of course we target your market! Great! But what does all that actually mean? What do I need to know? Is all that stuff even that important? Cant I just go and sell stuff? That’s how it used to be done!
Well all these confusing questions and answers are currently very relevant. So we once again turned to our professionals. this time It Ellis Smith from EM Social to give us his views on this very subject.